Two topics are dominating the new technology breakfast. LED technology and lighting control. Whether you work in architectural lighting or entertainment lighting these two topics are the biggest in the industry.
These bad boys are 64 watts a piece plus the ballast factor. I’ll be pitching a NYC hotel to swap these out for LEDs that will use 1/2 the energy and require practically zero maintenance. #lighting #led #sustainability.
If you specify LED lighting today remember that it’s going to be with us a long time. I see a lot of lighting choice being made on the basis of choice. Remember these instruments or fixtures will be used for the next 10-15 years (if not more). Choose based on quality. You or your client won’t feel the pain of a an extra hundred dollars 10 years from now.
As part of my ongoing series, this post is going to profile Cree. Many of my readers will be familiar with Cree and there are extensive materials on the Cree website. Having visited the chip plant in North Carolina this week, I can tell you first hand that what Cree is doing, no other LED manufacturer is capable of…
It starts with a vertical integration.
Cree is a solid-state company that became a lighting company. So what we’re talking about is a company that develops chips for specific applications and can then tailor those chips as applications evolve. Cree’s chips are regarded as some of the best in the world and can be found in many luminaires and lighting products that Cree itself doesn’t make. When that chip technology is at the core of a luminaire Cree has built what you have is a completely integrated product from the ground up. Here’s an example:
Ten Year Warranty
Over 90% of the Cree product line carries a 10 year warranty. That’s because Cree is confident in it’s ability to bring a product to market that will perform for well more than a decade. That 10 year warranty includes the LEDs, the drivers, and the finishes of the fixtures, everything. More on the warranty:
Performance Driving the LED Revolution
Cree’s technology in many ways helped spark the LED lighting revolution, and so today Cree finds itself in the relentless pursuit of driving the market with better performance and lower up front cost. Cree’s TrueWhite technology brings LED illumination that isn’t just as good as incumbent technology, but better. TrueWhite brings 90+ CRI to the market in affordable retrofit packages.
A look at Cree’s product line will show you that as a company Cree is attacking market verticals where it can make the most impact. In other words, Cree wants to bring LED to most common lighting applications in the market today. Whether it’s a 2x2 troffer or an all new LED A-Lamp.
Why I’m Excited To Be Working with Cree
It’s been a lifelong goal of mine to help businesses and institutions lower their energy use and improve their lighting at the same time. Cree’s product line offers an affordable way to create amazing light that I can feel good about specifying for my clients. Gone are the days when specifying LED meant compromising on lighting quality. Here’s an example from the automotive world…
Need help swapping out your gear to LED? Have questions about how to get started? Don’t hesitate to let me know.